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• We increased the visibility of Sponsored Experiences and introduced genre and country-level targeting, enabling advertisers to optimize their campaigns and reach their audience.
• The live casino deserves proper mention too.
• “Top Playing Now” is a new experience sort that offers a real-time view of the most popular experiences on Roblox based on concurrent users.
• Experiences that were recently updated or have an active event now benefit from increased discoverability and helps users find the latest content on Roblox.
• Accessory adjustment tooling launched for creators, empowering them to seamlessly integrate accessory customization into their experiences.
• With an extensive library of over 1,000 games, you’ll find something that suits every taste and skill level.

Games & Live Tables

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Join our community of loyal players and discover why OrionsBet is the go-to destination for an unforgettable gaming experience. Members receive a dedicated account manager who handles queries, improves the gaming experience, and provides personalised support. We expanded publisher eligibility for Immersive Ads and launched Brand Suitability controls, which allows advertisers to choose between eligible categories of experiences to show their Immersive Ads.
We launched Rights Manager that enables rights holders to protect their IP by requesting the removal of infringing content or assets. We provided creators with the ability to create custom textures for meshes using natural language prompts and rapidly prototype new looks. If Roblox detects a suspicious login, users without an email address can now leverage another device where they are logged in to verify or decline the login. We removed obsolete code and deferred initialization where possible resulting in improved start up times ~15% across devices.

App Privacy

We expanded phone verification to 100% of eligible users in Mexico, Spain, Argentina, Columbia, Chile, Peru. This feature enables creators to easily collaborate on scripts with their team. We released chat translations so that users around the world can communicate with each other, regardless of what language they speak. We expanded profiling capacity with new features in our Script Profiler to help creators. We made model improvements leveraging real-time and richer sequential user history to inform our recommendations system. We made changes to the publishing workflow for creating new items that makes it easier to publish and edit items.

Play, Create, and Connect

We enabled creators to highlight events happening in their experiences on the group page. We introduced a new suite of parental controls, enabling parents to link their Roblox account to their child's, and set restrictions on spending, screen time, chat privileges, and more. We updated our genres to allow creators to more accurately pick the genres that fit their game, and help users find specific genres that they're interested in.

Marketplace: Updates to Publishing 3D Items

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Magical Experience But Mobile Needs More Option

• We expanded profiling capacity with new features in our Script Profiler to help creators.
• Creators can now offer region-specific pricing for their passes, helping users from lower-spend regions participate into their economy more frequently.
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• We upgraded our water and shoreline system, enabling more realistic interactions where water meets land in experiences.
• It’s all arranged so you can jump from one game type to another without losing track of where you are.
• We made model improvements leveraging real-time and richer sequential user history to inform our recommendations system.

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We made it easier to merchandise items on Marketplace by improving lighting, and situating items in context. Experiences that were recently updated or have an active event now benefit from increased discoverability and helps users find the latest content on Roblox. We increased the number of connections that a player can have on Roblox up to 1000, up from 200. We made it easier for creators to pick the lighting options that make the most sense for them by unifying lighting controls in Studio. Creators can now schedule when their avatar items go on or off sale on Marketplace in advance. We launched V2 of our open-source voice safety classifer that introduces seven new languages and now has capabilities to allow for human labeling and fine-tuning.
Everyone on Roblox can now filter their charts by device and country, to help them find the right experiences and games. We launched a pilot test of a new Shopify integration, allowing select brands and creators to partner and sell real world items in game. We introduced platform chat within experiences so users can seamlessly communicate with their friends both inside and outside experiences.

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Log in with your existing account and start exploring some of the most popular experiences from the Roblox community today, including Grow a Garden, Adopt Me! After that, you're free to dive into the vast library of games and start enjoying the rewards of being a valued member. From slots like Starburst, Gonzo's Quest, and Book of Dead, to table games and live casino options, there's no shortage of action-packed entertainment. And speaking of mobile, our optimized website and app offer an unbeatable user experience, letting you play anywhere, anytime.
We improved debugging by giving creators insight into the number and type of API calls that might be impacting their experience's performance. We improved our Constructive Solid Geometry system, making dynamic mesh interactions in experiences more performant. We improved our group revenue system, enabling creators to pay collaborators directly within creator hub and define percentage splits by revenue source. We rolled out our updated lighting system to Android devices, improving the quality and performance of lighting across experiences. We integrated the ban API into our Creator Hub, making it easier for devs to ban or unban users from their experience. We launched new capabilities for our AI assistant which is now able automatically add, remove, or change assets in a scene in realtime.